Siegel and Stockman specializes in the production and distribution of mannequins and have been around for over 130 years. They make anything from the classic white mannequin that can be seen all over Macy’s (exclusively from Siegel & Stockman) to a custom made mannequin designed to almost essentially whatever you want it to look like. This company supplies anything from department stores to haute couture. These mannequins are not cheap, most are over $1,000.00 and even the wigs for them can range from $250.00-$600.00. They have five different lines in Europe, and the most popular is the Irish Linen Standard.
Each mannequin can be personalized to a tee from adding make-up, wigs, even a separate gold head, and customized pose. Although these customizations do not come cheap, most stores or designers that come to them can afford the customization. Each mannequin can have it’s own “character” with all of this and really cater to the designer’s vision. My favorite mannequin was the melted fiberglass with transparency, I had never seen this before, nor did I know it was even possible!
Shipping: It was interesting to know that this company does not keep any stock on hand of the mannequins, except for the ones you see in the showroom. They are made over in France, Amsterdam, and other locations throughout Europe. They also wait until they have 250 mannequins total before shipping a box out.
Chelsea Cameron: Chelsea is the Account Executive for Siegel and Stockman. She started out by going to college for architecture and international business. She also had the opportunity to go abroad multiple times, and really loved the experience of being on her own and being away. She also had multiple internships, including Betsey Johnson, and Tommy Hilfiger. Her international business degree was crucial for this position because this brand is not just based out of the United States, but also Europe. Especially considering the fact that production is done over seas.
Knowledge needed for this position: Some sort of internship in this field would really help someone stand out if they were wanting to get into the same line of work as Chelsea. Another great point she made was not to talk yourself up too much in an interview. When working with mannequins, design is needed and everything today is done through design software programs. Her example was from when she was interning at Betsey Johnson, and she saw some girls have their first and last day all in one. This was because in their interview they had stated that they knew how to do all of the items needed on the software, but in reality they did not and no one had time to teach them. Fashion is very fast paced and very competitive, therefore there are always a list of other people waiting in line to take someone else’s position. The main skillset and experience would be business skills, a foreign language, and also knowing the graphic design programs.
Why this is important to fashion: Mannequins have always been around, and how a designer showcases their clothing line plays a large factor towards if the general public is going to buy it or not. Presence is everything, especially when making a first impression. That is why this company has been so successful with international sales as well with their customization. Not every designer or store wants the plain white classic mannequin. The sky is the limit with Siegel and Stockman’s ability to create any mannequin idea and bring it to life in large or small quantities.